Closing date: 07/12/2021
The Marketing Officer plays a key role in both maintaining and advancing the day to day operation of the busy Marketing department.
They lead in the delivery of the theatre’s strategic marketing campaign alongside the Marketing Manager and Graphic Designer, whilst also working directly with incoming performing companies. Whilst their remit features a wide range of responsibilities, including traditional and grassroots marketing, it includes a strong focus on digital and social media marketing – with experience in this area being essential. The theatre’s marketing campaign incorporates 3 core elements: venue, organisation and productions.
The Marketing Officer is responsible for maintaining all public-facing elements of the theatre’s output and its diverse programme. From the point of programming, they ensure that all performing companies are aware of the marketing assets required for use in the Pleasance’s promotional campaign and of ways that they may be able to maximise their own marketing potential, either by utilising resources of their own or by taking advantage of those offered by the Pleasance.
The resulting assets are used in digital campaigns, social media, physical print and seasonal brochures. The Marketing Officer is responsible for maintaining each of these items under the strategic guidance of the Marketing Manager.
By optimising the organisation’s existing marketing platforms and identifying new avenues, the Marketing Officer helps the Pleasance grow and target new audiences. As part of the Pleasance’s campaign at the Edinburgh Festival Fringe, the Marketing Officer line manages a small team of Marketing Volunteers to enhance the organisation’s digital and physical promotional output during this peak season. They also manage the work of the Street Team in London, ensuring that word of mouth is generated through hand-to-hand promotion, which remains an essential marketing component for the organisation.
The ideal candidate will be at once systematic with an ability to work in a streamlined way and highly personable, engaging with companies, audiences and the team with the friendly, can-do attitude the Pleasance is known for.
The Marketing Officer is based in London year-round and will relocate to Edinburgh for the Festival Fringe in August.
Contract Type: Full time (Permanent)
Period of Engagement: Permanent
Salary: £25,000, per annum
Place of Work :London, United Kingdom
Schedule of Work: 40 per week, Monday - Friday, plus additional hours as required to fulfil your duties.
Right to Work: All applicants must have the right to work in the UK. If you are not a UK
citizen and require additional visas or working permissions, please specify this in your application.
A full role pack can be found via the 'Download Pack' link above.
To apply, please send your CV, cover letter in.pdf or.doc format by email to: [email protected]
Applicants are also requested to complete the Pleasance Equal Opportunities Monitoring Fom at: http://bit.ly/PleasanceEqualOps
Deadline: Tuesday 7th December 2021 17:00
Interviews: W/C Monday 13th December 2021 (subject to confirmation)
The Pleasance Theatre Trust is an equal opportunities employer and welcomes applications from all sections of the community. In particular, we encourage applications from backgrounds or social groups currently underrepresented in the creative industries. If you would require any reasonable adjustments at interview or whilst undertaking the role as specified, please highlight this as part of your application and we will be happy to discuss these.
How to apply
Please send a CV and cover letter outlining which role you wish to apply for and why you feel you are suitable for the position to [email protected]. We are accepting applications now.